Sunday, October 15, 2006

Marketing Concepts

You see a gorgeous girl at a party. You go up to herand say: "I am very rich. Marry me!" That's Direct Marketing
One of your friends points at you and says: "He's very rich. Marry him." That's Advertising

You go up to her and get her telephone number. Thenext day, you call and say: "Hi, I'm very rich. Marry me." That's Telemarketing

You get up and straighten your tie, you walk up to herand pour her a drink, you open the door of the car forher, pick up her bag after she drops it, offer herride and then say: "By the way, I'm rich. Will you marry me?" That's Public Relations

She walks up to you and says: "You are very rich! Can you marry me?" That's Brand Recognition

You go up to her and say: "I am very rich. Marry me!" She gives you a nice hardslap on your face. That's Customer Feedback

You go up to her and say: "I am very rich. Marry me!" And she introduces you toher husband. That's demand and supply gap.

Before you say anything, another person comes and tells her: "I'm rich. Will you marry me?" and she goeswith him That's competition eating into your market share

Before you say: "I'm rich, Marry me!" your wife arrives. That's restriction for entering new markets

Source: My friend's forward

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